01 - The Results Are In
CASE STUDY - Local Calgary Business
BRIEF
Drive foot traffic, increase brand awareness and sales
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With so many restaurant options available; both brick and mortar & delivery options we wanted to get the brand in front of a potential audience that would be interested in what they offer.
THE STRATEGY: LOCATE SPECIFIC CUSTOMERS
To ensure the marketing dollars were spent effectively we turned to Facebook to run our campaign.
Layer 1 Targeting: Age range
Layer 2 Targeting: Postal codes
THE RESULTS
Website Visits:
23,849
Sales Increase:
34% (same store sales year over year)
